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Greta Van Fleet releases ambitious video for latest single

By Gary Graff
ggraff@medianewsgroup.com, @GraffonMusic on Twitte

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Greta Van Fleet has followed up its latest song, and album announcement, with a new video.

The Grammy Award-winning Frankenmuth-bred rock quartet has revealed the clip for "Age of Machine," the second song -- released Dec. 4 -- from its upcoming album "The Battle at the Garden's Gate." The nearly seven-minute clip, co-directed by the band with Matthew Daniel Siskin, is an image-rich, impressionistic social commentary with the ancient Venus di Milo as a kind of centerpiece.

According to the group, "The video creates a new universe filled with symbolism and open to interpretation, with whispers of reflections on modernism. It is a response, a tiny piece of art in a very large conversation -- four brothers and friends who spend very little time online, filled with questions -- where is technology taking us, what does it all mean, and what are we trading in exchange? The video addresses the crumbling beauty around us, but leaves the final significance to the viewer - whether that narrative be focused on climate, industrialism, intimacy, self confidence, tradition, humanity itself, or otherwise. The only clear concept in the video is that the band chooses life."

"Age of Machine" follows the album's first single, "My Way, Soon," which came out in October. "The Battle at the Garden's Gate" is due out April 16 as the follow-up to 2018's gold-certified "Anthem of the Peaceful Army," which debuted at No. 3 on the Billboard 200.

Web Site: www.gretavanfleet.com

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