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Vans announces Detroit pop-up for January

By Gary Graff
ggraff@digitalfirstmedia.com, @GraffonMusic on Twi

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Footwear and fashion maker Vans will be heating things up next month in Detroit.

The company will launch a House of Vans Detroit Pop-Up Jan. 24-27 at the historic Jefferson School, 950 Selden Street in the West Midtown area. In addition to merchandise the pop-up will also feature art installations, workshops and skating exhibitions and clinics. The facility will also host performances by Thundercat, Detroit rockers Protomartyr and Amber Mark on Jan. 24 and by Detroit rapper Danny Brown, Joyce Manor and Kelsey Lu on Jan. 25. Local artists will be showcased in Vans' SESSIONS series

Juxtapox will also be creating a special magazine during the run, while vendors including Third Man Records, Genusee, SMPLFD, Ruben Cardenas and others will be on sight. Ann Arbor's Ghostly International record label will kick off its 20th anniversary celebration with a special booth.

Admission to the pop-up will be free and open to the public. RSVPs can be made at HouseofVans.com.

"Detroit has a rich and eclectic history across music and art, along with a burgeoning skate scene that closely aligns with Vans' own history and Mindset," Vans' Brooke Burt said in a statement. "It is truly an honor to bring House of Vans to life in Detroit alongside this incredibly creative and inspiring community."

House of Vans has hosted pop-up events in other cities, including Hong Kong, Paris, Mexico City and Guangzhou. It has two permanent locations, in Chicago and London.

Local musicians interested in playing as part of SESSIONS can send music to submitmusic_houseofvans@vfc.com.

Web Site: www.HouseofVans.com

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