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News:
Olympia, Palace launch 313Presents joint ventures for metro area entertainment
 

By Gary Graff
ggraff@digitalfirstmedia.com, @GraffonMusic on Twi

» See more SOUND CHECK

A half-dozen major entertainment venues in the metro area — including outdoor amphitheaters in Oakland and Macomb counties — are under new management.

313Presents launches Sunday, Oct. 9, as a joint venture between Olympia Entertainment and Palace Sports & Entertainment. The company will manage and operate the DTE Energy Music Theatre in Independence Township, the Meadow Brook Amphitheatre on the campus of Oakland University in Rochester Hills and the Michigan Lottery Amphitheatre at Freedom Hill in Sterling Heights, as well as the new Little Caesars Arena, Fox Theatre and concerts at Comerica Park in downtown Detroit.

“There’s a certain inescapable logic to it, just something that makes sense and works,” says Olympia President and CEO Tom Wilson, who will serve as the interim chief of 313Presents. Wilson was also the first head of PS&E when The Palace opened in 1988.

“There was such a synergy that was just sitting there with their booking group and their facilities,” Wilson adds. “At the end of the day there’s 12 months of concerts and family shows that are going to be available. If we came together it would be one-stop shopping for fans and guests of the venues, and for the agents and managers and artists that want to bring their acts to Detroit.”

The company is launching a new website, 313Presents.com that will offer information and ticket sales for events at all the venues. It involves more than three dozen staffers from Olympia and PS&E, including Dana Warg and Adam Schneider, who handled booking for the respective companies before.

Wilson says no timetable has been determined yet for bringing in a full-time 313Presents president.

While they’ll be sharing operational responsibilities, Olympia and PS&E will retain actual ownership of their respective venues. That means the disposition of The Palace — which hosted its final events during September and is expected to be sold — is still in the hands of PS&E.

“You can only imagine how many shows we’re going to be able to produce as we put all these entities together,” Wilson says. “The Fox puts on a ton, Little Caesars is going to be very active, the amphitheaters fill the entire summer. It’s going to be a very, very interesting ride, but at the end of the day it’s going to be something really special and great for the fans here in Detroit.”

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