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Wolf Alice is laying groundwork for eventual conquest

Digital First Media, @GraffonMusic

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With singles such as "Blush," "Fluffy" and "Bros," Wolf Alice has created a buzz over in its native U.K. It's trying to replicate that on this side of the pond -- and, according to singer-guitarist Ellie Rowsell, lay the groundwork for a triumphant return after the June release of its debut album, "My Love is Cool."

"We've been really blown away by how many people have been at our shows," says Rowsell, who formed Wolf Alice in 2010 as a folky duo with guitarist Jeff Oddie, morphing into a harder rocking outfit when bassist Theo Ellis and drummer Joel Amey joined in 2012. "They're still at small places, but it's nice. We feel like those people will come back next time and bring others with them."

Rowsell says cites "Fluffy," which came out in 2013, as the song she feels put Wolf Alice on its musical path. "We didn't all write it together, but we worked it out together, so it was like our first band song," she recalls. "It was where we said, 'OK, this sounds like it,' where we got a sense of what we could do together."

Wolf Alice has already released "Giant Peach" as the first single from the "My Love is Cool" album, and Rowsell says the whole set will explore more musical dimensions than the group has been able to demonstrate on its EPs to date.

"I think the main thing is we've got some pop stuff on there," Rowsell explains. "Every song has pop sensibility and pop structures and stuff, much more than what people have heard so far. Some of it's pretty loud, but they're really good pop songs at their core."

Wolf Alice

Wednesday, March 4. Doors open at 8 p.m.

The Pike Room in The Crofoot, 1 S. Saginaw St., Pontiac.

Tickets are $12.

Call 248-858-9333 or visit www.thecrofoot.com.

Web Site: www.thecrofoot.com

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