Amidst all the other trends, there's still a place in the world for a straightforward, hard-hitting rock 'n' roll band.
But California's Rival Sons are finding that's more overseas than at home.
"I think we have lots of fans here (in the U.S.), too, but I think the press and the radio over here hasn't locked on in the same way the media and people over there (in Europe) have," says guitarist Scott Holiday, who co-founded the group during 2008 in Long Beach. "I can't exactly pinpoint in. I just think we had a couple of quick ins with people who were really influential over there that spread it around, and it turned into a wildfire kind of thing.
"But I still think there's plenty of rock 'n' roll people in the United Stages, for God's sake. Our fans here are completely kicking and screaming, 'Why aren't people catching on over here?' It's just the fact not enough people are hearing it, so we're trying to bring it back home on this run."
The "run" coincides with the release of Rival Sons' third album, "Head Down," which came out in March. Where 2011's "Pressure & Time" was "a really concise record," according to Holiday, the new set lets the quartet stretch out and incorporate more flavors and influences into its sound.
" 'Pressure & Time' was more a songwriting record, really tight and focused," explains Holiday, 27. "This time we wanted to keep the same elements but have it reflect our live performances a little bit more. It's definitely more spread-out, more improvisational, even more off the cuff -- as well as incorporating more R&B elements. .
"So you this time you have stuff like 'Manifest Destiny, Part 1,' which is basically like a one-take guitar solo. We just felt a little more free this time, and hopefully people will connect with that part of our sound, too."
Rival Sons and Citizen Zero perform Friday, May 31, at Saint Andrews Hall, 431 E. Congress St., Detroit. Doors open at 7 p.m Tickets are $10.01. Call 313-961-6358 or visit www.saintandrewsdetroit.com.
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