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Pierced Arrows Enjoying New Trajectory

of the Oakland Press

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Give Toody and Fred Cole credit for having guts.

The hard rocking couple from Portland, Ore. — married since 1967 when Fred was leading a band called The Weeds — had established a history and a highly credible underground brand name with Dead Moon, which they founded in 1987 and went on to release 16 albums. But they pulled the curtain on that project in 2006 and now have launched Pierced Arrows with drummer Kelly Haliburton, which released its sophomore album, “Descending Shadows,” earlier this month.

“It’s given me and Fred a whole new lease on life,” says Toody, the group’s bassist and occasional singer. “It was just time for Dead Moon to be over; I think Fred felt trapped, especially in songwriting. It was like nobody wanted to hear anything new. They wanted to hear the same core of 40 songs or whatever.

“We’d done it for nearly 20 years. We just needed some fresh blood to keep it going. Now we’re getting that jazz back. It’s actually been really cool starting over and having it feel the way you remember it feeling.”

Cole says that “Descending Shadows,” meanwhile, was easier to make than the group’s 2008 debut, “Straight From the Heart,” thanks to time spent on the road further honing what they wanted Pierced Arrows to be.

“Before this album came out, we had played 300 shows or something like that,” she explains. “We’ve been working a lot and been on the road a lot, and it’s just been a great combination. The response has been phenomenal.

“And we’ve got a whole new audience of young kids. This is their band. They may have heard the name Dead Moon but didn’t see that band. So we’ve started out with a new fan base, and a lot of repeat customers, which we love to see.”

Pierced Arrows and the Sugarcoats perform Friday (Feb. 26) at the Majestic Cafe, 4120 Woodward Ave., Detroit. Doors open at 10 p.m. Tickets are $10. Call 313-833-9700 or visit www.majesticdetroit.com.

Web Site: www.majesticdetroit.com

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