The Verve Pipe is in a family way these days.
The group — which formed during 1991 in East Lansing and made a national splash five years later with its Top 5 hit “The Freshmen” — recently released “The Family Album,” the first full-length set of new Verve Pipe material in eight years. Inspired by an invitation to be part of the Meijer store compilation “Calling All Kids,” it is, as the title suggests, a collection of family friendly music, but drummer, co-writer and producer Donny Brown says that doesn’t mean it can’t rock.
“It doesn’t talk down to kids or anything like that,” Brown, 47, explains. “We didn’t shy away from rockin’ these songs, but it was really freeing because we were making music and the cool factor just didn’t come into play, which was so refreshing. You’re not trying to compete with modern radio or modern rock or your history. You’re just writing and going back to your childhood and your own experiences and going with that.
“It was really enjoyable. How many times do you talk to people about making records and how grueling it is. And this one wasn’t.”
“The Family Album” songs rock hard enough for the Verve Pipe to include in its live sets, and the group will be taping a pair of shows for Sirius satellite radio centered on the album. Brown, meanwhile, predicts that the project has rekindled the group’s appetite for making more new music in the near future.
“It just made everybody a bit more hungry, I think,” Brown says. “We enjoyed playing and really enjoyed creating it. I think there’s more stuff around the corner for us.”
The Verve Pipe and Crashing Cairo perform Friday (Dec. 18) at the Magic Bag, 22920 Woodward Ave., Ferndale. Doors open at 8 p.m. Tickets are $20. Call (248) 544-3030 or visit www.themagicbag.com.
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